Mat releases make a difference unformatted mat releases are a cost effective tool for delivering branded content to millions of consumers.
A mat release.
Mat releases are distributed gratis to smaller publications such as community newspapers.
What is a mat release.
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Learn more about how statepoint can help you with this style of press today.
The process is electronic now but the name remains the same.
The mat release is a consumer facing article that focuses on providing useful information rather than brand centric copy like a press release.
By getting your brand sponsored article featured in print and or digital newspapers you can reach a new massive audience.
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The term mat release dates back to the 1950s and was originally a camera ready typeset black and white article featuring a photo.
Confused about how a mat release differs from a press release or an ad.
A mat release also called a matte release is a type of advertorial article associated with public relations and advertising.
The right vendor can help you draft an effective release and is absolutely crucial for successful distribution.
If you want to release the data pointed by a array header before the array destructor is called use mat release.
Our content partners use unformatted food lifestyle and home garden content to complement their local news and sports coverage guaranteeing millions of digital and print impressions.
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A mat release on the other hand is a paid tactic in which media coverage is guaranteed to a network of publishers that partner with a mat release vendor.
The mat release is a tried and true paid media tactic to build brand awareness and secure quality media placements without pitching a single editor.
The term comes from a time when newspapers were physically laid out and formatted.
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Access to posts and videos detailing development access to teaser builds of virt a mate.
Via our mat releases essentially sponsored syndicated news stories we craft your brand campaign messages into informative engaging content that looks feels and reads like a real news story blending in seamlessly with the news sites that we syndicate to.
The mat release is a short feature story designed to appear like a newspaper article but which in reality contains persuasive communication in promotion of a product or idea.
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